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It is one thing to have a personal blog which you used to share your musings and your private thoughts, but I’m also very interested in the way that business websites are challenged to make online presences nowadays that engage readers in the same way.

The tsi.com website (which stands for trust, science and innovation) offers performance measurement solutions and tools, and if these products don’t initially strike casual readers as inherently interesting subjects to read about, that is exactly why this website is so brilliantly done.

Between the clean design and the attractive visual elements on the page, the company has built for itself an engaging web presence that serves not only to draw the reader in but also inspire confidence in the company itself. Pay the site a visit and you’ll see what I mean.

TSI has dozens of products and measurement solutions, and support is also a large part of its business apparently, so when you find that just about every aspect of the company is featured using a hover effect over navigation tabs in the header you are looking at first-class functional design that informs even a casual visitor about almost everything they need to know about the company, but in a way that does not clutter up the overall design and branding of the site.

Certainly if you have a need for measurement tools and solutions, visiting TSI’s website would be a first stop that would most likely inspire you to take further action and contact the company.
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Today I want to share with you a lesson in how to construct a website that uses most of the tools that you find nowadays in very sophisticated blogs to not only share information but make it very easy in turn for visitors to the site to share what they find valuable with their friends.

I am talking about the PacMoore contract manufacturing, food contract packaging and processing company website which is one of the better examples than I’ve ever seen of branding and customer education that really serves to draw people into it.

Part of the secret here is the Drupal content management system, which rivals the WordPress CMS as one of the very best platforms on which one could construct a blog, or increasingly, commercial websites that need to maximize their return on investment when it comes to customer acquisition costs.

In 2011 one shouldn’t doubt anymore that what were formally blogging platforms can house professional business websites.

In this case, the contract food packaging, manufacturing and processing done by PacMoore is presented with a clean white background and a clear set of quality certifications that the company has achieved. This site uses Twitter and LinkedIn immigration as well as YouTube videos to communicate with its visitors in various formats and allow them to share by way of social media on whatever service they are most comfortable with.

I would suggest taking a look at PacMoore.com if you are in need of the business-to-business services they offer or if you need ideas as to how to construct an aesthetically pleasing but functional website for your company.NULL

We have all seen blogs and websites that feature wide ranges of products for sale, but one e-commerce website that takes on aspects of a dynamic blog as well but still fulfills the function of displaying an incredibly large product line, is magidglove.com, which is a work gloves, disposable gloves, and leather work gloves supplier.

If you have assumed that showcasing a wide range of products on a website’s home page locks you into a boring collection of thumbnail images, do yourself a favor and take a look at this particular site.

Everything that construction workers and contractors need in the way of garments, gloves, safety eyewear and face protection is offered by this company and again presented in such a way that features products without cluttering the page and sending visitors to the website away.

By taking a modular approach to the design the Magid company was able to fit listings of new products, bestsellers and even a shopping cart and a sign-up sheet for their newsletter. In my opinion even if you don’t currently have a need for industrial garments and safety eyewear you could still get a lot out of this website if you are a web designer tasked with combining a lot of information with really engaging design.

We are seeing more and more websites that have taken the plunge into what I would call modern design after the uninteresting and monotonous design simplicity of the 1990s; to get an idea of where we’re headed go take a look at magidglove.com.
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The officite.com website houses the Internet presence of a physician and medical web design company that clearly knows what it’s doing when it comes to creating engaging, attractive and functional websites for the medical industry.

If the website itself is any indication you’re in good hands with Officite, and understanding exactly how this website is designed so effectively could help web designers who aspire to do more than simply inform but also to create and promote a brand, whether for a company or even a personal weblog.

The site features a series of information blocks that communicate different aspects of Officite’s design capabilities. The site makes a clear connection between delivering new customers for their clients and their ability to send compelling messages to customers through outstanding design, performing local search marketing, constructing mobile websites for clients, incorporating social media and blogging into client site designs, and even serving as a doctor portal for client sites as well.

There is even a testimonial section of satisfied clients, as there really should be on any site that promises customer satisfaction nowadays.

Officite.com sits on the WordPress content management system, which has become the most popular way to create not only blogs but also static sites for people or businesses or even interesting hybrid sites that take on elements of both weblogs and static informational homepages that don’t need to change very often.

If you would like to see just how far you can go with WordPress to create a serious commercial web presence that caters to physicians and other medical professionals, go take a look act Officite.com.NULL

At first glance, the website for the credit card processing company BluePay almost seems to be a personal weblog, with attractive little icons and an engaging auto slider on the top of the home page that unobtrusively features different aspects of BluePay’s business.

You might not think it would be very easy to make such a visually attractive site for a company that sells integrated payment processing, credit card processing, and all in one merchant accounts but that is exactly what the designers of this website have accomplished, to their credit.

When dealing with abstract financial products it is important to present them simply as well as give people the functionality they need to dig deeper to learn more about these products, and this site certainly does.

I was amazed that even at a glance I’m able to determine whether I have a need for the types of services that BluePay offers because they are listed above the fold on the home page, accompanied by the tiny icons that I mentioned before.

You are also offered the clear opportunity to chat with an online representative live, or to e-mail the company with further questions you might have.

The best websites are ones that used deceptively simple presentation to convey myriad complex ideas, and if you go over toBluePay.com, I think you’ll find like I did that the company hits the sweet spot between great design and being informative.NULL